In this podcast, Bob Shultz interviews Jessica Butler, a leading expert on deduction management. Relying on her 25-plus years of experience in helping companies handle customer deductions and chargebacks, she highlights how technology has significantly changed the landscape of deduction management, leading to a greater use of automation in the deduction management process. Butler emphasizes the importance of understanding data through reason codes to differentiate between valid deductions and preventable issues like shortages or delivery problems. She notes that cross-functional coordination is the biggest internal challenge companies face and also offers advice on automation solutions, the role of AI in analyzing historical data, and the value of a structured approach with clear reporting and accountability to improve deduction management processes.
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